| id |
'126074' |
| catid |
'2' |
| title |
'自助咖啡機迎來行業整合！「易咖」收購「咖啡碼頭」高校業務' |
| thumb |
'/uploads/allimg/181016/3-1Q016101403218.jpg' |
| keywords |
'自助,咖啡機,迎來,行業,整合,易咖,收購,咖啡,碼頭,高校' |
| description |
'專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ） 咖啡正在逐步從舶來品過渡到日常必需品 核心提示： 千億級的咖啡市場仍在增長，對標國外，自助咖啡機仍相對空白； 強調信息化、體驗感，從設備開始構建壁壘； 今年年底到明年年初' |
| hits |
'100' |
| uid |
'1' |
| author |
'36氪' |
| status |
'9' |
| url |
'/views-126074' |
| link_id |
'0' |
| tableid |
'0' |
| inputip |
'' |
| inputtime |
'2018-10-16 10:11:32' |
| updatetime |
'2018-10-16 10:08:32' |
| displayorder |
'125305' |
| source |
'' |
| buyurl |
'' |
| videourl |
'' |
| wjm |
'' |
| biaoti |
'' |
| shopurl |
'' |
| litpic2 |
'' |
| litpic3 |
'' |
| beanrank |
'' |
| local |
'' |
| tel |
'' |
| gevideocode |
'' |
| myurl |
NULL |
| content |
'<h2 style="padding: 0px 0px 0px 28px; margin: 0px 0px 0.8em; outline: 0px; zoom: 1; font-size: 19px; font-weight: normal; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); box-sizing: border-box; border-width: 0px 0px 2px; border-bottom-style: solid; border-bottom-color: rgb(80, 193, 233); font-stretch: inherit; line-height: 30px; font-family: "ヒラギノ角ゴ Pro W3", "Hiragino Kaku Gothic Pro", メイリオ, Meiryo, "ＭＳ Ｐゴシック", sans-serif; vertical-align: baseline; position: relative; width: auto;">
<span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; font-size: 14px;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><font style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; box-sizing: border-box; vertical-align: inherit;">專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ）</font></span></span></span></span></span></span></h2>
<div style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: 微軟雅黑, 黑體, Arial;">
<div style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;">
<section class="summary" style="box-sizing: border-box; padding: 15px 0px; color: rgb(153, 153, 153); font-size: 15px; margin-bottom: 0px; font-family: "PingFang SC", "Lantinghei SC", "Helvetica Neue", Helvetica, Arial, "Microsoft YaHei", "\\\\5FAE軟雅黑", STHeitiSC-Light, simsun, "\\\\5B8B體", "WenQuanYi Zen Hei", "WenQuanYi Micro Hei", sans-serif;">
咖啡正在逐步從舶來品過渡到日常必需品</section>
<div style="box-sizing: border-box; caret-color: rgb(61, 70, 77); color: rgb(61, 70, 77); font-family: "PingFang SC", "Lantinghei SC", "Helvetica Neue", Helvetica, Arial, "Microsoft YaHei", "\\\\5FAE軟雅黑", STHeitiSC-Light, simsun, "\\\\5B8B體", "WenQuanYi Zen Hei", "WenQuanYi Micro Hei", sans-serif; font-size: 15px;">
<section class="textblock" style="box-sizing: border-box; line-height: 28px;">
<address style="box-sizing: border-box; margin: 0px 0px 1.6rem; font-style: normal; position: relative; padding-left: 15px; font-size: 16px; color: rgb(66, 133, 244); line-height: 29px; border: 0px none;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">核心提示：</span></p>
<ol class="list-paddingleft-2" style="box-sizing: border-box; margin: 1.6rem 0px 22px; padding-right: 0px; padding-left: 20px;">
<li style="box-sizing: border-box; margin-bottom: 6px;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">千億級的咖啡市場仍在增長，對標國外，自助咖啡機仍相對空白；</span></p>
</li>
<li style="box-sizing: border-box; margin-bottom: 6px;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">強調信息化、體驗感，從設備開始構建壁壘；</span></p>
</li>
<li style="box-sizing: border-box; margin-bottom: 6px;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">今年年底到明年年初，行業內的頭部公司將會顯現。</span></p>
</li>
</ol>
</address>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
36氪獲悉，自助咖啡機運營商“易咖”近日完成了對“咖啡碼頭”高校業務的收購。此前，易咖<a href="https://36kr.com/p/5153254.html" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">剛宣佈完成 A 輪融資，</a>2018 年的兩輪融資總額過億元。而<a href="https://rong.36kr.com/landing/detail?type=company&sortField=MATCH_RATE&kw=%E5%92%96%E5%95%A1%E7%A0%81%E5%A4%B4" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">咖啡碼頭則是國內最早做移動支付自助咖啡機的運營團隊，</a>曾完成 Pre-A 輪融資。</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
易咖創始人兼董事長王競介紹到，與行業內主要採購設備來運營不同的是，<span style="box-sizing: border-box; font-weight: 600;">咖啡碼頭和易咖是頭兩家自主設計、生產自助咖啡機的</span>。其共同點是都聚焦高校場景，易咖在全國進駐了 100 多個學校，在數十個城市市佔率第一；咖啡碼頭則僅在上海就進駐了 31 所高校的 40 多個校區，在上海市佔率第一。</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
本次收購涉及到咖啡碼頭在多個城市的高校業務，包括人力、財務、行政、市場拓展、點位、設備、經營、管理等，雙方暫未透露<span style="box-sizing: border-box;">具體交易細節和金額。</span><span style="box-sizing: border-box;">咖啡碼頭的非高校業務仍會獨立發展，雙方結成戰略合作伙伴，共用渠道和供應鏈。</span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box;">這是我們觀察到的自助咖啡機行業首次對外披露的收購，王競也告訴36氪，隨着咖啡店、自助咖啡機、咖啡外賣等業態逐漸完善</span><span style="box-sizing: border-box; font-weight: 600;">，咖啡行業整體在向上走，但細分領域內已經開始洗牌。</span><span style="box-sizing: border-box;">在自助咖啡機賽道里，今年已經有不少玩家的商業模式無法跑通、開始撤點，伴隨着這次整合，</span><span style="box-sizing: border-box; font-weight: 600;">今年年底到明年年初，行業內的頭部公司將會顯現。</span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box;">無獨有偶，在前不久</span><a href="https://36kr.com/p/5141894.html" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">36氪對咖啡零點吧 CEO 王順利的專訪裏</a><span style="box-sizing: border-box;">，他也提到：“今明兩年將迎來行業洗牌”。</span><span style="box-sizing: border-box;">自助咖啡機的下半場是否已經悄然拉開序幕？如何構建自身的壁壘？新入場者還能有空間嗎？未來的格局又會是什麼樣？我們對以上問題很感興趣，也藉此機會和易咖的創始團隊聊了聊。</span></p>
<address style="box-sizing: border-box; margin: 1.6rem 0px; font-style: normal; position: relative; padding-left: 15px; font-size: 16px; color: rgb(66, 133, 244); line-height: 29px; border: 0px none;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">風口上的咖啡，千億級的市場</span></p>
</address>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
Luckin 來勢洶洶，<a href="https://36kr.com/p/5153916.html" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">阿里也看上了星巴克要一起做外賣</a>，今年的咖啡又一次爬上風口。<a href="https://36kr.com/p/5144721.html" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">我們 7 月發佈的報告中曾提及</a>，<span style="box-sizing: border-box; font-weight: 600;">我國咖啡消費市場大約在 1000 億元，近 10 年年複合增長率爲 15%</span>，且相較於日本這樣飲食文化相對接近的國家，人均年飲用杯數都有 40 倍左右的差距<span style="box-sizing: border-box; font-weight: 600;">，需求遠未飽和、增長潛力很大。</span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span class="load-html-img loaded" style="box-sizing: border-box; background-color: transparent; display: block;"><img alt="36氪首發 | 「易咖」收購「咖啡碼頭」高校業務，自助咖啡機即將迎來下半場？" data-img-size-val="864,443" src="/uploads/allimg/181016/3-1Q016100614562.jpg" style="box-sizing: border-box; vertical-align: middle; border: 0px; opacity: 1; transition: opacity 0.3s ease-in; display: block; max-width: 100%; margin: 30px auto; border-top-left-radius: 5px; border-top-right-radius: 5px; border-bottom-right-radius: 5px; border-bottom-left-radius: 5px;" /></span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box;">本文討論的自助咖啡機</span><span style="box-sizing: border-box;">是於 2015 年左右在國內興起的</span><span style="box-sizing: border-box;">，</span><span style="box-sizing: border-box;">伴隨着咖啡消費羣體的擴大，消費者們對咖啡品質也有了更高要求，</span><span style="box-sizing: border-box; font-weight: 600;"><span style="box-sizing: border-box;">自助咖啡機屬於現磨咖啡，契合了這樣的升級趨勢，又相對外賣和堂食更加易得，將切分掉很大一塊咖啡市場</span><span style="box-sizing: border-box;">。</span></span><span style="box-sizing: border-box;">對標國外，歐洲最大的自助咖啡機運營商大約管理着 14 萬臺設備，<a href="http://biz.jrj.com.cn/2017/11/26183023696903.shtml" style="box-sizing: border-box; background-color: transparent; text-decoration: none; color: rgb(61, 70, 77); transition: all 0.2s ease; cursor: pointer; border-style: solid; border-width: 0px 0px 1px; border-color: rgb(153, 153, 153); padding: 0px 0px 1px; word-wrap: break-word;" target="_blank">2015 年日本就有了 17 萬臺自助咖啡機</a>，而國內運營商的</span><span style="box-sizing: border-box;">鋪設量仍都在萬臺以下，大多處於天使——A輪，市場的普遍看法是</span><span style="box-sizing: border-box;">，</span>自助咖啡機仍在培養消費習慣和搶點佔位的階段。</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
但易咖創始人兼 CEO 王競告訴36氪，並不能這麼簡單判斷。自助咖啡機本質還是要有自己造血的能力，行業內早已開始<span style="box-sizing: border-box; font-weight: 600;">比拼運營細節，</span>出現撤點也正是因爲部分品牌無法在單一場景下實現盈利。易咖的主要戰場在高校，是因爲團隊自身背景和資源優勢，當下一共運營了 3 個學期，已經進入了 100 餘所高校，以完全自營的模式鋪設了 1500 多臺設備。</p>
<address style="box-sizing: border-box; margin: 1.6rem 0px; font-style: normal; position: relative; padding-left: 15px; font-size: 16px; color: rgb(66, 133, 244); line-height: 29px; border: 0px none;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">那麼，自助咖啡機的壁壘在哪裏？</span></p>
</address>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
拆解一下這門生意，大致有這麼幾個部分：設備研發，供應鏈及運維，選點及 BD，這些共同決定了設備的運營效率。<span style="box-sizing: border-box;">36氪也和易咖的幾位負責人聊了聊，作爲一個成立兩年的初創團隊，他們的主要優勢是：<span style="box-sizing: border-box; font-weight: 600;">單臺設備進場和運營成本足夠低、供應鏈足夠穩定、通過優化體驗來保證細分場景下的競爭力。</span></span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box;">以下是一些重要細節，論證他們是怎樣做到以上幾點的。</span></p>
<ul class="list-paddingleft-2" style="box-sizing: border-box; margin: 0px 0px 22px; padding-right: 0px; padding-left: 20px; list-style: none;">
<li style="box-sizing: border-box; margin-bottom: 6px; list-style-type: square;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">設備：技術性的改變會分爲對內和對外兩方面。</span>對內：舉例來說，在添料環節上，傳統的稱重做法精度不足且損耗嚴重，需要經常做校正，易咖研發了支持圖像識別的核心部件，由機器自行判斷添料需求，降低運維成本；</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
對外：除了保證設備的穩定性，易咖還測試了人臉識別、語音交互、彈幕互動等功能，易咖 CTO 陳旭告訴36氪，自助咖啡機做的大多是回頭客生意，<span style="box-sizing: border-box; font-weight: 600;">核心在於讓咖啡的消費無感化</span><span style="box-sizing: border-box; font-weight: 600;">，用各種技術手段給用戶新鮮感。</span>例如，除了支持支付，人臉識別還會記錄用戶消費數據，在下一次到機時根據記錄和用戶做互動；再比如，做機器之間的實時互動，讓消費者實現買咖啡時的輕社交。<span style="box-sizing: border-box;">在接下來的一個學期，易咖會主推人臉支付，提升支付體驗。成爲全國第一個大規模商業應用人臉支付的線下運營團隊。</span></p>
</li>
</ul>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span class="load-html-img loaded" style="box-sizing: border-box; background-color: transparent; display: block;"><img alt="36氪首發 | 「易咖」收購「咖啡碼頭」高校業務，自助咖啡機即將迎來下半場？" data-img-size-val="1956,1406" src="/uploads/allimg/181016/3-1Q016101403218.jpg" style="box-sizing: border-box; vertical-align: middle; border: 0px; opacity: 1; transition: opacity 0.3s ease-in; display: block; max-width: 100%; margin: 30px auto; border-top-left-radius: 5px; border-top-right-radius: 5px; border-bottom-right-radius: 5px; border-bottom-left-radius: 5px;" /></span><span style="box-sizing: border-box; font-weight: 600;">供應鏈及運維：</span><span style="box-sizing: border-box;">當前，易咖已擁有位於雲南的 5000 畝專屬種植園，保證了咖啡豆的穩定供應；負責人徐智表示，只要不是現場手工製作，<span style="box-sizing: border-box; font-weight: 600;">更加影響咖啡口感的其實是烘焙環節</span>，這方面易咖是與著名烘焙廠愛伲合作。運維方面，首先是密集布點，在易咖運營較爲成熟的清華園，設備量超過百臺，一人一天可以完成對 40 臺設備的維護，大大降低了成本。</span></p>
<ul class="list-paddingleft-2" style="box-sizing: border-box; margin: 0px 0px 22px; padding-right: 0px; padding-left: 20px; list-style: none;">
<li style="box-sizing: border-box; margin-bottom: 6px; list-style-type: square;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">選點及 BD：</span>易咖最早是在清華中鋪設設備，<span style="box-sizing: border-box; font-weight: 600;">對校園內的需求和隱形門檻都更爲了解</span>，其策略是優先喫透學校這一垂直場景。負責人王升告訴36氪，全國高校環境中有 4000 萬人，已經是一個半的臺灣市場，還能作爲線下流量入口觸達到精準用戶，本身就有很高的天花板；</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
在校園場景內，易咖的策略是先投放再測試，由於設備較輕（130 公斤），投放成本較低，易咖會在有需求的點位先做一週左右的測試，達到一定交易量即可繼續運營。</p>
</li>
</ul>
<address style="box-sizing: border-box; margin: 1.6rem 0px; font-style: normal; position: relative; padding-left: 15px; font-size: 16px; color: rgb(66, 133, 244); line-height: 29px; border: 0px none;">
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box; font-weight: 600;">500 臺設備會成爲分水嶺，收購或許會更加頻繁</span></p>
</address>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
供應鏈和場景拓展之外，另一個值得關注的點是，頭部玩家們都不再滿足於只做點位遊戲，開始關注起品牌建設。例如易咖的宣傳標語從“現磨好咖啡”——“隨時隨地現萃<span style="box-sizing: border-box;">咖啡”——“讓溝通有味道”，講起了輕社交的故事，爲多場景的佈局做準備，希望能成爲一個佔領用戶心智的新消費品牌。</span></p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
從市場環境來看，王競告訴36氪，咖啡整體增速很不錯，大家是在共同培育消費習慣，<span style="box-sizing: border-box; font-weight: 600;">咖啡正在逐步從舶來品過渡到日常必需品，消費頻次的上升對這個市場裏的所有業態都會有幫助</span>。正如前面提到的，國內的自助咖啡機仍相對初級，成長空間非常巨大，僅從這方面來看，新玩家仍有許多優質點位可以挖掘。</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
但王競認爲，從行業經驗來看，500 臺會成爲一個重要分水嶺，在這之上，管理難度大幅上升，也考驗了一個企業持續擴張的能力。這幾年來在上游供應鏈上的積累，以及對點位模型的探索，都使得易咖有大約兩個旺季的先發優勢，收購也將進一步拉開差距。如今咖啡行業很受關注，在接下來的一段時間，<span style="box-sizing: border-box; font-weight: 600;">收購或許會更加頻繁</span>。</p>
<p style="box-sizing: border-box; margin: 0px 0px 26px; word-wrap: break-word;">
<span style="box-sizing: border-box;">這也意味着，自助咖啡機的運營可以做成“小而美”的生意，但要完成跨場景、跨區域的複製，成爲金字塔尖的那一部分，戰局也許很快就會清晰地呈現在我們眼前。</span></p>
</section>
</div>
</div>
</div>
<br style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); font-family: 微軟雅黑, 黑體, Arial;" />
<h2 style="padding: 0px 0px 0px 28px; margin: 0px 0px 0.8em; outline: 0px; zoom: 1; font-size: 19px; font-weight: normal; caret-color: rgb(51, 51, 51); color: rgb(51, 51, 51); box-sizing: border-box; font-family: "ヒラギノ角ゴ Pro W3", "Hiragino Kaku Gothic Pro", メイリオ, Meiryo, "ＭＳ Ｐゴシック", sans-serif; line-height: 30px; font-variant-ligatures: normal; orphans: 2; widows: 2; border-width: 0px 0px 2px; border-bottom-style: solid; border-bottom-color: rgb(80, 193, 233); font-variant-numeric: inherit; font-stretch: inherit; vertical-align: baseline; position: relative; width: auto;">
<span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; font-size: 14px;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1;"><span style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; box-sizing: border-box; font-family: 微軟雅黑, 黑體, Arial; text-indent: 32px; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);">END</span></span></span></span></span></span></h2>
<div>
</div>
' |
| tag |
'自助,咖啡機,迎來,行業,整合,易咖,收購,咖啡,碼頭,高校' |
| kws |
array (
'自助' => 'https://gafei.com/article/search/keyword-%E8%87%AA%E5%8A%A9.html',
'咖啡機' => 'https://gafei.com/article/search/keyword-%E5%92%96%E5%95%A1%E6%A9%9F.html',
'迎來' => 'https://gafei.com/article/search/keyword-%E8%BF%8E%E4%BE%86.html',
'行業' => 'https://gafei.com/article/search/keyword-%E8%A1%8C%E6%A5%AD.html',
'整合' => 'https://gafei.com/article/search/keyword-%E6%95%B4%E5%90%88.html',
'易咖' => 'https://gafei.com/article/search/keyword-%E6%98%93%E5%92%96.html',
'收購' => 'https://gafei.com/article/search/keyword-%E6%94%B6%E8%B3%BC.html',
'咖啡' => 'https://gafei.com/article/search/keyword-%E5%92%96%E5%95%A1.html',
'碼頭' => 'https://gafei.com/article/search/keyword-%E7%A2%BC%E9%A0%AD.html',
'高校' => 'https://gafei.com/article/search/keyword-%E9%AB%98%E6%A0%A1.html',
) |
| tags |
array (
) |
| prev_page |
array (
'id' => '126073',
'catid' => '2',
'title' => '韓國最大咖啡品牌“咖啡陪你”在華合資企業破產！法人代表下落不',
'thumb' => '/uploads/allimg/181016/3-1Q01610000M38.jpg',
'keywords' => '韓國,最大,咖啡,品牌,咖啡陪你,在華,合資企業,破產,法人',
'description' => '專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ） 咖啡陪你曾是韓國最大的咖啡連鎖企業， 一個曾經擁有韓國國內加盟店數5200多個，全球加盟店數達到219800多個的 韓系咖啡加盟神話在中國全面崩潰！ 2012年，咖啡陪你進入中國， 號',
'hits' => '75',
'uid' => '1',
'author' => '未知',
'status' => '9',
'url' => 'https://gafei.com/views-126073',
'link_id' => '0',
'tableid' => '0',
'inputip' => '',
'inputtime' => '1539655110',
'updatetime' => '1539655349',
'displayorder' => '125304',
'source' => '',
'buyurl' => '',
'videourl' => '',
'wjm' => '',
'biaoti' => '',
'shopurl' => '',
'litpic2' => '',
'litpic3' => '',
'beanrank' => '',
'local' => '',
'tel' => '',
'gevideocode' => '',
'myurl' => NULL,
) |
| next_page |
array (
'id' => '126141',
'catid' => '2',
'title' => '麥當勞正在對咖啡大賭注，麥咖啡頻頻有新動作，入局咖啡外送搶更',
'thumb' => '/uploads/allimg/181016/15-1Q016222912O4-lp.jpg',
'keywords' => '麥當勞,正在,咖啡,賭注,頻頻,新動作,動作,入局,外送,搶',
'description' => '最近，麥咖啡頻頻有新動作，一個趨勢是，麥當勞旗下麥咖啡要加入咖啡戰局。 麥咖啡是麥當勞旗下獨立門店，沒有賣漢堡和薯條， 裏面賣蛋糕，馬卡龍，貝果、鬆餅等等，就是沒有賣漢堡和薯條。 麥當勞將推出冷萃咖啡 麥當勞稱，聖地亞哥商店提供的冰釀的兩個版',
'hits' => '100',
'uid' => '1',
'author' => '未知',
'status' => '9',
'url' => 'https://gafei.com/views-126141',
'link_id' => '0',
'tableid' => '0',
'inputip' => '',
'inputtime' => '1539700133',
'updatetime' => '1539700235',
'displayorder' => '125372',
'source' => '',
'buyurl' => '',
'videourl' => '',
'wjm' => '',
'biaoti' => '',
'shopurl' => '',
'litpic2' => '',
'litpic3' => '',
'beanrank' => '',
'local' => '',
'tel' => '',
'gevideocode' => '',
'myurl' => NULL,
) |
| _inputtime |
'1539655892' |
| _updatetime |
'1539655712' |
| meta_title |
'自助咖啡機迎來行業整合！「易咖」收購「咖啡碼頭」高校業務_咖啡資訊_咖啡新聞_中國咖啡網' |
| meta_keywords |
'自助,咖啡機,迎來,行業,整合,易咖,收購,咖啡,碼頭,高校' |
| meta_description |
'專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房（微信公衆號cafe_style ） 咖啡正在逐步從舶來品過渡到日常必需品 核心提示： 千億級的咖啡市場仍在增長，對標國外，自助咖啡機仍相對空白； 強調信息化、體驗感，從設備開始構建壁壘； 今年年底到明年年初' |
| cat |
array (
'id' => '2',
'pid' => '1',
'pids' => '0,1',
'name' => '咖啡資訊',
'dirname' => 'zixun',
'pdirname' => 'kafeixinwen/',
'child' => 1,
'childids' => '2,319,320,323',
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '咖啡資訊_咖啡咖啡圈最新最全的咖啡信息',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '8227',
'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '2',
1 => '319',
2 => '320',
3 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => '/list-zixun.html',
'total' => 54,
'field' =>
array (
),
) |
| top |
array (
'id' => '1',
'pid' => '0',
'pids' => '0',
'name' => '咖啡新聞',
'dirname' => 'kafeixinwen',
'pdirname' => '',
'child' => 1,
'childids' => '1,2,319,320,323,3,302,303,304,305,66,190,316,317,318',
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '咖啡新聞',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '755',
'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '1',
1 => '2',
2 => '319',
3 => '320',
4 => '323',
5 => '3',
6 => '302',
7 => '303',
8 => '304',
9 => '305',
10 => '66',
11 => '190',
12 => '316',
13 => '317',
14 => '318',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => '/list-kafeixinwen.html',
'total' => 2192,
'field' =>
array (
),
) |
| pageid |
1 |
| params |
array (
'catid' => '2',
) |
| parent |
array (
'id' => '2',
'pid' => '1',
'pids' => '0,1',
'name' => '咖啡資訊',
'dirname' => 'zixun',
'pdirname' => 'kafeixinwen/',
'child' => 1,
'childids' => '2,319,320,323',
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '咖啡資訊_咖啡咖啡圈最新最全的咖啡信息',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '8227',
'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '2',
1 => '319',
2 => '320',
3 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-zixun.html',
'total' => 54,
'field' =>
array (
),
) |
| markid |
'module-article-2' |
| related |
array (
319 =>
array (
'id' => '319',
'pid' => '2',
'pids' => '0,1,2',
'name' => '咖啡比賽新聞',
'dirname' => 'kafeibisaixinwen',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 319,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '40',
'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '319',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-kafeibisaixinwen.html',
'total' => 40,
'field' =>
array (
),
),
320 =>
array (
'id' => '320',
'pid' => '2',
'pids' => '0,1,2',
'name' => '外國咖啡',
'dirname' => 'zixun/waiguokafeixinxi',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 320,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '13',
'namerule' => '{typedir}/{Y}/{M}{D}/{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '320',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-zixun/waiguokafeixinxi.html',
'total' => 13,
'field' =>
array (
),
),
323 =>
array (
'id' => '323',
'pid' => '2',
'pids' => '0,1,2',
'name' => '7月資訊',
'dirname' => '7yuezixun',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 323,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '1',
'namerule' => '{typedir}{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-7yuezixun.html',
'total' => 1,
'field' =>
array (
),
),
) |
| urlrule |
'/views-126074-[page].html' |
| fix_html_now_url |
'' |
| my_web_url |
'https://madmin.gafei.com/views-126074' |
| get |
array (
's' => 'article',
'c' => 'show',
'id' => '126074',
'm' => 'index',
) |
供應鏈及運維：當前，易咖已擁有位於雲南的 5000 畝專屬種植園，保證了咖啡豆的穩定供應；負責人徐智表示，只要不是現場手工製作，更加影響咖啡口感的其實是烘焙環節，這方面易咖是與著名烘焙廠愛伲合作。運維方面，首先是密集布點，在易咖運營較爲成熟的清華園，設備量超過百臺，一人一天可以完成對 40 臺設備的維護，大大降低了成本。
