作者：未知 來源：咖啡豆: 咖啡新聞 > 咖啡資訊 > 2025-05-11 13:59:05
星巴克第四季財報漲了
根據星巴克2018年第三財季財報，其全球同店銷售額僅增長1%，中國同店銷售額則下跌2%，中國及亞太區市場營業利潤率則下跌7.6%，爲9年來的首次下滑。在美國時間週五盤前交易的時候，星巴克公佈了超乎分析師預期的2018財年第四季業績。第四財季中，星巴克全球的同店銷售額同比增長3%，主要由客單價增長4%而拉動；中國地區的同店銷售額僅增長1%，這一數字在去年同期爲8%。
星巴克的歐洲業務精簡併重組之後，未來集團將把更多精力放在突破美國及中國市場的增長上。
星巴克週四發佈第四財季盈利報告時宣佈，計劃2019年在全球範圍開設2100家新店。星巴克CEO凱文-約翰遜表示，2019年該公司將“專注於長期增長的中國和美國市場。”星巴克今年5月宣佈，計劃未來幾年在中國大陸開設3000家新店。
阿里巴巴和星巴克在2018年8月達成了新零售全面戰略合作。在星巴克當天發佈業績後的分析師會議上，星巴克首席執行官Kevin Johnson和國際及渠道發展集團總裁John Culver多次提到了中國市場的貢獻以及和阿里巴巴合作的成果。
Culver對此評論說，“這不僅僅涉及外賣，而是一個全方位合作關係，涵蓋整個生態系統，包括餓了麼、盒馬、淘寶、天貓和支付寶，共同爲客戶創造全新數字體驗。”
星巴克首席執行官 Kevin Johnson也在分析師會議上說，“即便星巴克因便利延展了點外業務，但仍以增強品牌和門店體驗的方式去做這件事，和餓了麼的外賣合作已經完全整合到店內運營，能夠提供很棒的體驗。”
美國星巴克，漲10-20美分
星巴克宣佈，將旗下多數美國門店內出售的普通新鮮調製咖啡的價格上調了10-20美分。現在，經過價格上調，星巴克容量爲12盎司的“中杯”咖啡現已漲至1.95-2.15美元。與此同時，除咖啡之外，星巴克門店內其他商品（比如說受歡迎的拿鐵、星冰樂、冷飲、冰咖啡以及其他特色飲品）的價格保持不變。這已經是三年內星巴克在美國的第三次漲價了。
近幾年星巴克的漲價歷程，是這樣的——
2015年7月，全美大部分地區，大杯和小杯的沖泡咖啡將各漲10美分；
2014年6月，北美地區，大部份飲品價格上調5-20美分；
2012年，北美+中國市場，部分現煮咖啡上漲1-2元。
2016年6月16日起，星巴克將對中國大陸門店內的部分飲品進行1至2元的價格上調。
2018年2月，北美地區，大部份飲品價格上調10-20美分；
在過去的一年內，星巴克曾將旗下商品的價格上調1%-2%。當時，星巴克指出，此舉旨在讓該公司與行業變化及國內通貨膨脹保持同步。
星巴克寫道：“星巴克會根據產品和市場的具體情況對價格進行調整，而週期性的價格評估讓我們可以在盈利需求、爲忠實顧客提供優質商品以及吸引新顧客之間獲得平衡。”儘管星巴克給出該公司認爲很充分的理由，但是美國消費者並沒有“喜迎”此次價格上調，相反吐槽聲四起。
星巴克股價漲9%
北美漲價幫助星巴克實現了一年多來最強勁的季度銷售額增速，星巴克股價週四盤後漲9%，此前該公司公佈，第四財季在關鍵的美國本土市場上同店銷售額增長4%，超過市場預期的2%-3%，這也推動當季全球同店銷售額實現增長。
在國內， 星巴克的沙拉從9月的27元，現在漲價到48元，11月1日起，麥當勞將在北京10家試點餐廳使用“免吸管杯蓋”並不主動提供吸管。
星巴克也在7月宣佈，2020年之前全球所有分店禁用塑膠吸管。不鏽鋼吸管正在運往麥當勞與星巴克的路上，距離上次漲價已經是2年前的事情了，飲品漲價也是有可能的。
那工資漲不漲？
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2018-11-03 22:35:00 責任編輯：未知
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| content | '<section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; color: rgb(62, 62, 62); font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; line-height: 25.6px; widows: 1; word-wrap: break-word !important;"> <section powered-by="xiumi.us" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 10px 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 10px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; background-color: rgb(239, 239, 239);"> <section powered-by="xiumi.us" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 1.6; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;"><img alt="" src="/uploads/allimg/170419/3-1F419145AIM.jpg" style="width: 900px; height: 599px;" /><br /> 一切都太快了。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 1.6; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">今天，《咖門》與《美團點評研究院》推出第一期飲品行業數據報告。報告顯示：在2016年，中國的咖啡館數量突破了10萬家。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 1.6; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">這是咖啡最壞的時代，這是咖啡最好的時代。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">在體驗消費時代，在客羣年輕化迭代的今天，從未有一個新的品類，如此受到年輕人的青睞。它是一個符號，是一種文化，更是一個充滿朝氣的新興行業。其</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">消費市場年增長率高達16%，數倍於世界平均水準。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">但同時，咖啡<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 32px; box-sizing: border-box !important; word-wrap: break-word !important;">市場發展的階段性倒掛，新客羣的畫像</span></span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">特殊性</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">，</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">以及新技術的迭代和衝擊......</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">在這片廣袤的、消費習慣複雜的土地上，</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">作爲一種泊來品，咖啡從未遇到過出如此失衡多變、迭代迅速的市場生態。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">競爭激烈、洗牌速度加劇、開店容易賺錢難，成爲咖啡館主們的普遍感受。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">在行業風起雲湧詭譎多變之際，我們希望能爲行業提供一些值得信賴的工具。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">《咖門》是專注於咖啡、茶飲等飲品行業的自媒體，在這個小小的、垂直細分的領域中，對行業進行深耕與整合；美團點評是國內最大的服務業互聯網平臺，移動端月活用戶1.8億，餐飲是它最核心的業務。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">即日起，《咖門》聯合《美團點評研究院》，發起成立“飲品大數據中心”，定期推出行業大數據。</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">第一期行業大數據報告，關於我國咖啡館的生存現狀。</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">你將看到：</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">@行業賽道上，有多少同行在參賽？你處在哪條賽道？</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">@咖啡行業的格局，正在發生哪些變化？</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">@新時代的消費客羣，有哪些遷移？是否與你定位的客羣一致？</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">@在行業巨頭籠罩下，產品、環境和服務上，有哪些突圍的機會？</span></span></p> </section> </section> </section> </section> </section> </section> </section> </section> <section style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(62, 62, 62); font-family: "Helvetica Neue", Helvetica, "Hiragino Sans GB", "Microsoft YaHei", Arial, sans-serif; font-size: 16px; line-height: 25.6px; widows: 1; box-sizing: border-box !important; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important; word-wrap: break-word !important;">數據採樣說明：</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">數據提取自美團點評上收錄的2016年1月15日、2016年6月15日、2016年12月15日3個時間節點；北京、上海、廣州、深圳4個一線城市和天津、重慶、瀋陽、南京、武漢、成都、西安、杭州、青島、鄭州、廈門、大連12個重點城市的咖啡數據。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important; word-wrap: break-word !important;">部分宏觀數據採用了國際咖啡組織、國家統計局等公開發布數據。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); box-sizing: border-box !important; word-wrap: break-word !important;"> </span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: normal;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; text-align: center; line-height: normal;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(255, 255, 255); background-color: rgb(152, 125, 75); box-sizing: border-box !important; word-wrap: break-word !important;"> 1 </span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; text-align: center; line-height: normal;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; text-align: center; line-height: 1.75em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">咖啡館大爆發：</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; text-align: center; line-height: 1.75em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">數量突破10萬，行業洗牌加劇</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; text-align: center; line-height: normal;"> </p> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section powered-by="xiumi.us" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 10px 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; display: inline-block;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; display: inline-block; vertical-align: middle;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 38px;"> <section style="margin: 17px 0px -19px 1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 38px; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(209, 138, 36);"> </section> <section style="margin: 0px 0px 0px 5px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 30px; height: 36px;"> <section style="margin: 0px 0px 0px -1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 0px;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-bottom-width: 10px; border-bottom-style: solid; border-bottom-color: rgb(209, 138, 36); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> <section style="margin: -8px 0px 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-bottom-width: 10px; border-bottom-style: solid; border-bottom-color: rgb(255, 255, 255); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> </section> <section style="margin: -2px 0px 0px 1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 30px; line-height: 16px; height: 16px; border-left-width: 2px; border-left-style: solid; border-left-color: rgb(209, 138, 36); border-right-width: 2px; border-right-style: solid; border-right-color: rgb(209, 138, 36); text-align: center; background-color: rgb(254, 255, 255);"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <span style="font-size:18px;">1</span></section> </section> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 0px;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-top-width: 10px; border-top-style: solid; border-top-color: rgb(209, 138, 36); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> <section style="margin: -10px 0px 0px 3px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-top-width: 8px; border-top-style: solid; border-top-color: rgb(255, 255, 255); border-left-width: 13px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 13px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> </section> </section> </section> </section> </section> <section style="margin: 0px; padding: 0px 0px 0px 5px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; vertical-align: middle; display: inline-block;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; line-height: 1; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">咖啡館“大爆發”</strong></span></span></p> </section> </section> </section> </section> </section> </section> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">全國咖啡館突破10W數量，2016年全年負增長，下半年行業出現新一輪洗牌。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419145PY54.jpg" style="margin: 0px; padding: 0px; max-width: 100%; width: 900px; height: 1320px; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲年中小幅增長，下半年出現行業洗牌</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">結論</span></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">2016年咖啡館數量，年中略漲，但全年淨閉店率較高，達到13.5%。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">咖啡館數量變化呈<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 32px; box-sizing: border-box !important; word-wrap: break-word !important;">拋物線形，年中小幅增長，下半年行業進行新一輪洗牌。</span></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">原因分析</span></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">1）咖啡市場基礎薄弱</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">2）非商業驅動的個體創業者，忽視商業基本功</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">3）細分市場供需不匹配</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section powered-by="xiumi.us" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 10px 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; display: inline-block;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; display: inline-block; vertical-align: middle;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 38px;"> <section style="margin: 17px 0px -19px 1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 38px; border-bottom-width: 2px; border-bottom-style: solid; border-bottom-color: rgb(209, 138, 36);"> </section> <section style="margin: 0px 0px 0px 5px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 30px; height: 36px;"> <section style="margin: 0px 0px 0px -1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 0px;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-bottom-width: 10px; border-bottom-style: solid; border-bottom-color: rgb(209, 138, 36); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> <section style="margin: -8px 0px 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-bottom-width: 10px; border-bottom-style: solid; border-bottom-color: rgb(255, 255, 255); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> </section> <section style="margin: -2px 0px 0px 1px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 30px; line-height: 16px; height: 16px; border-left-width: 2px; border-left-style: solid; border-left-color: rgb(209, 138, 36); border-right-width: 2px; border-right-style: solid; border-right-color: rgb(209, 138, 36); text-align: center; background-color: rgb(254, 255, 255);"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important;"> <span style="font-size:18px;">2</span></section> </section> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; width: 0px;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-top-width: 10px; border-top-style: solid; border-top-color: rgb(209, 138, 36); border-left-width: 16px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 16px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> <section style="margin: -10px 0px 0px 3px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; border-top-width: 8px; border-top-style: solid; border-top-color: rgb(255, 255, 255); border-left-width: 13px !important; border-left-style: solid !important; border-left-color: transparent !important; border-right-width: 13px !important; border-right-style: solid !important; border-right-color: transparent !important;"> </section> </section> </section> </section> </section> </section> <section style="margin: 0px; padding: 0px 0px 0px 5px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; vertical-align: middle; display: inline-block;"> <section style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; line-height: 1; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">咖啡館城市排名</strong></span></span></p> </section> </section> </section> </section> </section> </section> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 32px; box-sizing: border-box !important; word-wrap: break-word !important;">上海咖啡館數量最多，閉店率最低，運營水平最高</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419145R32D.jpg" style="margin: 0px; padding: 0px; max-width: 100%; width: 900px; height: 1320px; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲16個城市咖啡館數量變化</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 25.6px; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419145T1V9.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1320px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲16個城市咖啡館數量排名</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">數據分析</span></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">1）數據提取的16個城市均爲負增長，</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">平均閉店率高達14.1%；</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">2）跌幅最低的是上海3.0%，最高爲成都25.4%，北京爲14.7%；</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">3）</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">北上廣深4個超一線城市咖啡館數量，佔全國總量的15.7%。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(255, 255, 255); background-color: rgb(152, 125, 75); box-sizing: border-box !important; word-wrap: break-word !important;"> 2 </span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">產品熱力圖：</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">30塊是標準價，最受歡迎的是“經典款”</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419145ZG60.jpg" style="margin: 0px; padding: 0px; max-width: 100%; width: 900px; height: 1320px; box-sizing: border-box !important; word-wrap: break-word !important;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲咖啡產品排名及價格</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 25.6px; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><img data-="" data-ratio="1.9745977984758678" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F41914592V31.jpg" style="margin: 0px; padding: 0px; max-width: 100%; width: 900px; height: 1777px; box-sizing: border-box !important; word-wrap: break-word !important;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲16個城市最受歡迎產品排名</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">數據分析</span></strong></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">1）拿鐵是絕對的“大衆情人”</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">16個數據提取城市中，15個第一名是拿鐵。只有廈門是例外，那裏的年輕人最喜歡的是一種叫“<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 32px; box-sizing: border-box !important; word-wrap: break-word !important;">紅茶瑪奇朵</span>”的飲品。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">2）消費者依然對糖、奶充滿熱愛</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">無奶無糖的美式咖啡，幾乎要跌出榜單。牛奶+咖啡+糖的組合，大衆接受度最高。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">3）星巴克客單最高</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">4）烘焙類最受歡迎的是提拉米蘇和鬆餅</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">在16個主要城市數據中，鬆餅出現在8個城市的最熱品類榜上。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">5）明信片仍然受歡迎</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">在16個城市中，明信片出現在天津、武漢、大連三地最受歡迎的產品之列。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(255, 255, 255); background-color: rgb(152, 125, 75); box-sizing: border-box !important; word-wrap: break-word !important;"> 3 </span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">用戶畫像：</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">“拯救”咖啡館的，是年輕的女人</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F41914594Q45.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1320px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲咖啡館消費客羣的年齡及性別佔比</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; line-height: 25.6px; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">結論</span></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">1）只有女人才能拯救咖啡館</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">在用戶畫像統計中，咖啡館的女性消費者佔7成；</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">2）年輕人是主力軍，貢獻了75%的消費</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">20-35歲的人羣，貢獻了75.3%的咖啡消費。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">2016年，80後和90後突破4億人大關，成爲咖啡消費的主力軍；</span><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 2em; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">以年輕人爲主體的中產階層人數超過1億，到2030年將會超過2.5億。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 2em; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">這一現象的出現，將給中國消費結構帶來歷史性的變化。</span><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">在商業上討好年輕人是正確的選擇。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(255, 255, 255); background-color: rgb(152, 125, 75); box-sizing: border-box !important; word-wrap: break-word !important;"> 4 </span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);">品牌榜單：</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; text-align: center; line-height: 1.75em; box-sizing: border-box !important; word-wrap: break-word !important;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; color: rgb(152, 109, 75);"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">巨頭制霸榜單，精品咖啡仍有機會</strong></span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.4665537679932261" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419145959615.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1320px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲咖啡品牌全國線上銷售排名</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">結論：</span></span></p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">1）傳統巨頭品牌，依然制霸流量</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">以星巴克、漫咖啡爲代表的傳統連鎖品牌，在門店流量上依然領先於其他門店。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">2）精品咖啡出現逆襲機會</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">做精品咖啡的質館，單店平均流量排名第一，逆襲傳統巨頭星巴克；</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">3）部分巨頭品牌疲軟</span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">無論從品牌流量，還是單店平均流量來看，來自英國的Costa與麥當勞旗下的麥咖啡，都意外墊底。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.9745977984758678" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419150009149.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1777px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲各城市咖啡館品牌<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: normal; color: rgb(0, 0, 0); box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">銷售</strong></span>排名TOP5</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.9745977984758678" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F41915001SL.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1777px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲各城市咖啡館<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: normal; color: rgb(0, 0, 0); box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">環境</strong></span>排名TOP5品牌</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.9745977984758678" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F41915003UV.jpg" style="margin: 0px; padding: 0px; max-width: 100%; width: 900px; height: 1777px; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲各城市咖啡館<span style="margin: 0px; padding: 0px; max-width: 100%; line-height: normal; color: rgb(0, 0, 0); box-sizing: border-box !important; word-wrap: break-word !important;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;">服務</strong></span>排名TOP5品牌</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <ul class="list-paddingleft-2" style="margin: 0px; padding-right: 0px; padding-left: 30px; max-width: 100%; list-style-type: square; box-sizing: border-box !important; word-wrap: break-word !important;"> <li style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">結論：</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> </li> </ul> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><strong style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">“環境友好型”、“服務nice型”咖啡館，連鎖品牌不上榜，<strong style="margin: 0px; padding: 0px; max-width: 100%; line-height: 32px; box-sizing: border-box !important; word-wrap: break-word !important;"><span style="margin: 0px; padding: 0px; max-width: 100%; line-height: 2em; box-sizing: border-box !important; word-wrap: break-word !important;">獨立咖啡館佔鰲頭。</span></strong></span></strong></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em; line-height: 2em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(89, 87, 87); box-sizing: border-box !important; word-wrap: break-word !important;">16個城市，咖啡館服務質量、環境質量指數排名中，服務質量上榜者均爲獨立咖啡館，環境質量除雕刻時光咖啡館在一個城市上榜，其餘都是獨立咖啡館。</span></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> </p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><img data-="" data-fail="0" data-ratio="1.9051651143099069" data-s="300,640" data-type="jpeg" data-w="1181" src="/uploads/allimg/170419/3-1F419150049222.jpg" style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; visibility: visible !important; width: 900px; height: 1715px;" /></span></p> <p style="margin: 0px; padding: 0px; max-width: 100%; box-sizing: border-box !important; word-wrap: break-word !important; clear: both; min-height: 1em;"> <span style="font-size:18px;"><span style="margin: 0px; padding: 0px; max-width: 100%; color: rgb(136, 136, 136); line-height: normal; box-sizing: border-box !important; word-wrap: break-word !important;">▲我國咖啡地域消費指數排名</span></span></p> </section> </section> </section> </section> ' |
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| meta_description | '一切都太快了。 今天，《咖門》與《美團點評研究院》推出第一期飲品行業數據報告。報告顯示：在2016年，中國的咖啡館數量突破了10萬家。 這是咖啡最壞的時代，這是咖啡最好的時代。 在體驗消費時代，在客羣年輕化迭代的今天，從未有一個新的品類，如此受到年' |
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| Database.php | FCPATH/Fcms/Config/Database.php |
| Date.php | FCPATH/Fcms/Field/Date.php |
| Exceptions.php | FCPATH/Fcms/Config/Exceptions.php |
| Exceptions.php | FCPATH/Fcms/Extend/Exceptions.php |
| Field.php | FCPATH/Fcms/Library/Field.php |
| File.php | FCPATH/Fcms/Field/File.php |
| Filters.php | FCPATH/Fcms/Config/Filters.php |
| Helper.php | FCPATH/Fcms/Core/Helper.php |
| Hooks.php | FCPATH/App/Bdts/Config/Hooks.php |
| Hooks.php | FCPATH/Fcms/Core/Hooks.php |
| Init.php | FCPATH/Fcms/Init.php |
| Input.php | FCPATH/Fcms/Library/Input.php |
| Kint.php | FCPATH/Fcms/Config/Kint.php |
| Lang.php | FCPATH/Fcms/Library/Lang.php |
| Logger.php | FCPATH/Fcms/Config/Logger.php |
| Member.php | FCPATH/Fcms/Model/Member.php |
| Model.php | FCPATH/Fcms/Core/Model.php |
| Module.php | FCPATH/Fcms/Extend/Home/Module.php |
| Modules.php | FCPATH/Fcms/Config/Modules.php |
| Paths.php | FCPATH/Fcms/Config/Paths.php |
| Phpcmf.php | FCPATH/Fcms/Core/Phpcmf.php |
| Request.php | FCPATH/Fcms/Extend/Request.php |
| Router.php | FCPATH/Fcms/Library/Router.php |
| Router.php | FCPATH/My/Library/Router.php |
| Routes.php | APPPATH/Config/Routes.php |
| Routes.php | FCPATH/Fcms/Config/Routes.php |
| Security.php | FCPATH/Fcms/Library/Security.php |
| Seo.php | FCPATH/Fcms/Library/Seo.php |
| Service.php | FCPATH/Fcms/Core/Service.php |
| Services.php | FCPATH/Fcms/Config/Services.php |
| Show.php | APPPATH/Controllers/Show.php |
| Text.php | FCPATH/Fcms/Field/Text.php |
| Textarea.php | FCPATH/Fcms/Field/Textarea.php |
| Toolbar.php | FCPATH/Fcms/Config/Toolbar.php |
| Ueditor.php | FCPATH/Fcms/Field/Ueditor.php |
| UserAgents.php | FCPATH/Fcms/Config/UserAgents.php |
| Version.php | FCPATH/My/Config/Version.php |
| View.php | FCPATH/Fcms/Config/View.php |
| View.php | FCPATH/Fcms/Core/View.php |
| View.php | FCPATH/Fcms/Extend/View.php |
| _data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_1.htm.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_1.htm.cache.php |
| _data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_2.htm.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_new_recommend_2.htm.cache.php |
| _data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_show.html.cache.php | /data/web/hk.gafei.com/xunruicms/cache/template/_data_web_hk.gafei.com_xunruicms_template_pc_hk_gafei_home_show.html.cache.php |
| cache.php | /data/web/hk.gafei.com/xunruicms/cache/config/cache.php |
| custom.php | /data/web/hk.gafei.com/xunruicms/config/custom.php |
| database.php | /data/web/hk.gafei.com/xunruicms/config/database.php |
| domain_app.php | /data/web/hk.gafei.com/xunruicms/cache/config/domain_app.php |
| domain_client.php | /data/web/hk.gafei.com/xunruicms/cache/config/domain_client.php |
| hooks.php | /data/web/hk.gafei.com/xunruicms/config/hooks.php |
| index.php | /data/web/hk.gafei.com/hk/index.php |
| lang.php | /data/web/hk.gafei.com/hk/api/language/zh-cn/lang.php |
| memcached.php | /data/web/hk.gafei.com/xunruicms/config/memcached.php |
| redis.php | /data/web/hk.gafei.com/xunruicms/config/redis.php |
| rewrite.php | /data/web/hk.gafei.com/xunruicms/config/rewrite.php |
| site.php | /data/web/hk.gafei.com/xunruicms/cache/config/site.php |
| system.php | /data/web/hk.gafei.com/xunruicms/cache/config/system.php |
| AutoloadConfig.php | SYSTEMPATH/Config/AutoloadConfig.php |
| Autoloader.php | SYSTEMPATH/Autoloader/Autoloader.php |
| BaseBuilder.php | SYSTEMPATH/Database/BaseBuilder.php |
| BaseCollector.php | SYSTEMPATH/Debug/Toolbar/Collectors/BaseCollector.php |
| BaseConfig.php | SYSTEMPATH/Config/BaseConfig.php |
| BaseConnection.php | SYSTEMPATH/Database/BaseConnection.php |
| BaseHandler.php | SYSTEMPATH/Cache/Handlers/BaseHandler.php |
| BaseResult.php | SYSTEMPATH/Database/BaseResult.php |
| BaseService.php | SYSTEMPATH/Config/BaseService.php |
| Builder.php | SYSTEMPATH/Database/MySQLi/Builder.php |
| CacheFactory.php | SYSTEMPATH/Cache/CacheFactory.php |
| CacheInterface.php | SYSTEMPATH/Cache/CacheInterface.php |
| CliRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/CliRenderer.php |
| CloneableCookieInterface.php | SYSTEMPATH/Cookie/CloneableCookieInterface.php |
| CodeIgniter.php | SYSTEMPATH/CodeIgniter.php |
| Common.php | SYSTEMPATH/Common.php |
| Config.php | SYSTEMPATH/Config/Config.php |
| Config.php | SYSTEMPATH/Database/Config.php |
| Connection.php | SYSTEMPATH/Database/MySQLi/Connection.php |
| ConnectionInterface.php | SYSTEMPATH/Database/ConnectionInterface.php |
| ContentSecurityPolicy.php | SYSTEMPATH/HTTP/ContentSecurityPolicy.php |
| Controller.php | SYSTEMPATH/Controller.php |
| Cookie.php | SYSTEMPATH/Cookie/Cookie.php |
| CookieInterface.php | SYSTEMPATH/Cookie/CookieInterface.php |
| CookieStore.php | SYSTEMPATH/Cookie/CookieStore.php |
| Database.php | SYSTEMPATH/Database/Database.php |
| Database.php | SYSTEMPATH/Debug/Toolbar/Collectors/Database.php |
| DebugToolbar.php | SYSTEMPATH/Filters/DebugToolbar.php |
| DotEnv.php | SYSTEMPATH/Config/DotEnv.php |
| Escaper.php | SYSTEMPATH/ThirdParty/Escaper/Escaper.php |
| Events.php | SYSTEMPATH/Debug/Toolbar/Collectors/Events.php |
| Events.php | SYSTEMPATH/Events/Events.php |
| Exceptions.php | SYSTEMPATH/Debug/Exceptions.php |
| Factories.php | SYSTEMPATH/Config/Factories.php |
| Factory.php | SYSTEMPATH/Config/Factory.php |
| FileLocator.php | SYSTEMPATH/Autoloader/FileLocator.php |
| Files.php | SYSTEMPATH/Debug/Toolbar/Collectors/Files.php |
| FilterInterface.php | SYSTEMPATH/Filters/FilterInterface.php |
| Filters.php | SYSTEMPATH/Filters/Filters.php |
| Header.php | SYSTEMPATH/HTTP/Header.php |
| IncomingRequest.php | SYSTEMPATH/HTTP/IncomingRequest.php |
| Kint.php | SYSTEMPATH/ThirdParty/Kint/Kint.php |
| Logger.php | SYSTEMPATH/Log/Logger.php |
| LoggerInterface.php | SYSTEMPATH/ThirdParty/PSR/Log/LoggerInterface.php |
| Logs.php | SYSTEMPATH/Debug/Toolbar/Collectors/Logs.php |
| Message.php | SYSTEMPATH/HTTP/Message.php |
| MessageInterface.php | SYSTEMPATH/HTTP/MessageInterface.php |
| MessageTrait.php | SYSTEMPATH/HTTP/MessageTrait.php |
| Modules.php | SYSTEMPATH/Modules/Modules.php |
| Query.php | SYSTEMPATH/Database/Query.php |
| QueryInterface.php | SYSTEMPATH/Database/QueryInterface.php |
| RedisHandler.php | SYSTEMPATH/Cache/Handlers/RedisHandler.php |
| Renderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/Renderer.php |
| RendererInterface.php | SYSTEMPATH/View/RendererInterface.php |
| Request.php | SYSTEMPATH/HTTP/Request.php |
| RequestInterface.php | SYSTEMPATH/HTTP/RequestInterface.php |
| RequestTrait.php | SYSTEMPATH/HTTP/RequestTrait.php |
| Response.php | SYSTEMPATH/HTTP/Response.php |
| ResponseInterface.php | SYSTEMPATH/HTTP/ResponseInterface.php |
| ResponseTrait.php | SYSTEMPATH/API/ResponseTrait.php |
| ResponseTrait.php | SYSTEMPATH/HTTP/ResponseTrait.php |
| Result.php | SYSTEMPATH/Database/MySQLi/Result.php |
| ResultInterface.php | SYSTEMPATH/Database/ResultInterface.php |
| RichRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/RichRenderer.php |
| RouteCollection.php | SYSTEMPATH/Router/RouteCollection.php |
| RouteCollectionInterface.php | SYSTEMPATH/Router/RouteCollectionInterface.php |
| Router.php | SYSTEMPATH/Router/Router.php |
| RouterInterface.php | SYSTEMPATH/Router/RouterInterface.php |
| Routes.php | SYSTEMPATH/Config/Routes.php |
| Routes.php | SYSTEMPATH/Debug/Toolbar/Collectors/Routes.php |
| Services.php | SYSTEMPATH/Config/Services.php |
| TextRenderer.php | SYSTEMPATH/ThirdParty/Kint/Renderer/TextRenderer.php |
| Timer.php | SYSTEMPATH/Debug/Timer.php |
| Timers.php | SYSTEMPATH/Debug/Toolbar/Collectors/Timers.php |
| Toolbar.php | SYSTEMPATH/Debug/Toolbar.php |
| URI.php | SYSTEMPATH/HTTP/URI.php |
| UserAgent.php | SYSTEMPATH/HTTP/UserAgent.php |
| Utils.php | SYSTEMPATH/ThirdParty/Kint/Utils.php |
| View.php | SYSTEMPATH/Config/View.php |
| View.php | SYSTEMPATH/View/View.php |
| Views.php | SYSTEMPATH/Debug/Toolbar/Collectors/Views.php |
| init.php | SYSTEMPATH/ThirdParty/Kint/init.php |
| init_helpers.php | SYSTEMPATH/ThirdParty/Kint/init_helpers.php |
| url_helper.php | SYSTEMPATH/Helpers/url_helper.php |
| Directory: | |
| Controller: | \Phpcmf\Controllers\Show |
| Method: | index |
| Params: | 0 / 0 |
| Method | Route | Handler |
|---|---|---|
| GET | / | \Phpcmf\Controllers\Show::index |
| HEAD | / | \Phpcmf\Controllers\Show::index |
| POST | / | \Phpcmf\Controllers\Show::index |
| PUT | / | \Phpcmf\Controllers\Show::index |
| DELETE | / | \Phpcmf\Controllers\Show::index |
| OPTIONS | / | \Phpcmf\Controllers\Show::index |
| TRACE | / | \Phpcmf\Controllers\Show::index |
| CONNECT | / | \Phpcmf\Controllers\Show::index |
| CLI | migrations/([^/]+)/([^/]+) | \CodeIgniter\Commands\MigrationsCommand::$1/$2 |
| CLI | migrations/([^/]+) | \CodeIgniter\Commands\MigrationsCommand::$1 |
| CLI | migrations | \CodeIgniter\Commands\MigrationsCommand::index |
| CLI | ci(.*) | \CodeIgniter\CLI\CommandRunner::index/$1 |
| CLI | / | \Phpcmf\Controllers\Show::index |
| Time | Event Name | Times Called |
|---|---|---|
| 10.21 ms | pre_system | 1 |
| 0.13 ms | dbquery | 9 |
| Action | Datetime | Status | Method | URL | Content-Type | Is AJAX? |
|---|---|---|---|---|---|---|
| 2025-05-11 13:59:07 | 200 | GET | https://charcot.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:59:06 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:59:05 | 200 | GET | https://madmin.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:59:03 | 200 | GET | https://www.m.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:59:01 | 200 | GET | https://112006111.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:59 | 200 | GET | https://makecoffee.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:58 | 200 | GET | https://ggdxh360.www.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:57 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:52 | 200 | GET | https://112006111.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:50 | 200 | GET | https://0ca23f5c-ed06-482b-90de-8de4dcb2d112.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:49 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:46 | 200 | GET | https://a.bb.ccc.dddd.test.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:45 | 200 | GET | https://madmin.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:44 | 200 | GET | https://0ca23f5c-ed06-482b-90de-8de4dcb2d112.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:41 | 200 | GET | https://gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:36 | 200 | GET | https://0ca23f5c-ed06-482b-90de-8de4dcb2d112.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:35 | 200 | GET | https://w.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:29 | 200 | GET | https://ggdxh360.www.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:25 | 200 | GET | https://www.51kanju.gafei.com/index.php/ | text/html; charset=UTF-8 | No | |
| 2025-05-11 13:58:23 | 200 | GET | https://0ca23f5c-ed06-482b-90de-8de4dcb2d112.gafei.com/index.php/ | text/html; charset=UTF-8 | No |
Session doesn't seem to be active.
| s | article |
| c | show |
| id | 99023 |
| m | index |
| Priority | u=0, i |
| Accept-Encoding | gzip, deflate, br, zstd |
| Sec-Fetch-Dest | document |
| Sec-Fetch-User | ?1 |
| Sec-Fetch-Mode | navigate |
| Sec-Fetch-Site | none |
| Accept | text/html,application/xhtml+xml,application/xml;q=0.9,image/avif,image/webp,image/apng,*/*;q=0.8,application/signed-exchange;v=b3;q=0.7 |
| User-Agent | Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com) |
| Upgrade-Insecure-Requests | 1 |
| Sec-Ch-Ua-Platform | "Windows" |
| Sec-Ch-Ua-Mobile | ?0 |
| Sec-Ch-Ua | "Chromium";v="130", "HeadlessChrome";v="130", "Not?A_Brand";v="99" |
| Cache-Control | no-cache |
| Pragma | no-cache |
| Host | madmin.gafei.com |
| Priority | u=0, i |
| Accept-Encoding | gzip, deflate, br, zstd |
| Sec-Fetch-Dest | document |
| Sec-Fetch-User | ?1 |
| Sec-Fetch-Mode | navigate |
| Sec-Fetch-Site | none |
| Accept | text/html,application/xhtml+xml,application/xml;q=0.9,image/avif,image/webp,image/apng,*/*;q=0.8,application/signed-exchange;v=b3;q=0.7 |
| User-Agent | Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com) |
| Upgrade-Insecure-Requests | 1 |
| Sec-Ch-Ua-Platform | "Windows" |
| Sec-Ch-Ua-Mobile | ?0 |
| Sec-Ch-Ua | "Chromium";v="130", "HeadlessChrome";v="130", "Not?A_Brand";v="99" |
| Cache-Control | no-cache |
| Pragma | no-cache |
| Host | madmin.gafei.com |
| CodeIgniter Version: | 4.1.4 |
| PHP Version: | 8.0.25 |
| PHP SAPI: | fpm-fcgi |
| Environment: | development |
| Base URL: | https://madmin.gafei.com/ |
| Timezone: | PRC |
| Locale: | en |
| Content Security Policy Enabled: | No |
